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When was the last time you used the yellow pages?
When was the last time you used the Internet?
I think you just answered the question about whether or not your local business needs a website.
"Without a doubt, websites are the most overlooked vehicle of advertising for small, owner-operated businesses. Every retailer needs one. Every dentist, lawyer, accountant and minister needs one. Every café, restaurant, coffee shop and nightclub needs one. Every wholesale supply company needs one." Roy H. Williams Marketing Expert
You don't need to actually do business on the internet but the Internet is where your customers expect to find you.
A good website allows your customers and prospects to answer the same type of questions they would ask you if you were face to face. That's the type of information that needs to be available on your website. For example, show them a map to your business.
Don't think for a moment that your customers aren't already online.
Just as anyone of your customers: "How many of you have used a search engine in the past 7 days to research a product or service you were considering?"
Get started on your business website and make it interesting and you will grow your business. And watch your in-store sales begin to climb.
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